Insta
It’s Bloomsday This Valentine’s: Floral Exports To See Big Surge, Roses Worth Rs 30 Crore To Be Shipped Abroad
Swarajya Staff
Feb 13, 2019, 02:32 PM | Updated 02:32 PM IST
Save & read from anywhere!
Bookmark stories for easy access on any device or the Swarajya app.
According to Indian Society of Floriculture Professionals (ISFP), Indian farmers will export roses worth Rs 27-30 crore to countries across the world for Valentine’s Day celebrations in 2019, reports The Hindu BusinessLine (BL).
While roses worth Rs 23 crore were exported in February 2018, the number was Rs 17 crore in the same period in 2017.
“Earlier there were no large-scale projects, but since 1991, floriculture has gained roots in India and today it has percolated to small farmers. We have member farmers who hold 10 guntas land and are reaping benefits by exporting roses, ” said Praveen Sharma, President of ISFP, to BL. “In 2019 (from January to December), we estimate roses worth ₹70 crore will be exported by us.”
Currently, ISFP exports roses to countries as diverse as Malaysia, Australia, New Zealand and Singapore, apart from the UK.
“Floriculture technology has reached small farmers. It costs about Rs 10-12 to cultivate a good quality rose. The cost includes transportation and other expenses. In February, a flower sells at Rs 25-50 in the international market and it gives a big boost to farmers’ income,” said Raju Chougule, an agriculture expert and a farmer to BL.
Blooming Market
According to a report by IMARC Group, the Indian floriculture market reached a value of Rs 157 billion in 2018 and is expected to reach a value of nearly Rs 472 billion by 2024, growing at a CAGR of 20 per cent during 2019-2024. Presently, India has around 249,000 hectares under floriculture production.
Also Read: 95 Per Cent Science: Lessons For India From Israel’s Farms
Save & read from anywhere!
Bookmark stories for easy access on any device or the Swarajya app.
Support Swarajya's 50 Ground Reports Project & Sponsor A Story
Every general election Swarajya does a 50 ground reports project.
Aimed only at serious readers and those who appreciate the nuances of political undercurrents, the project provides a sense of India's electoral landscape. As you know, these reports are produced after considerable investment of travel, time and effort on the ground.
This time too we've kicked off the project in style and have covered over 30 constituencies already. If you're someone who appreciates such work and have enjoyed our coverage please consider sponsoring a ground report for just Rs 2999 to Rs 19,999 - it goes a long way in helping us produce more quality reportage.
You can also back this project by becoming a subscriber for as little as Rs 999 - so do click on this links and choose a plan that suits you and back us.
Click below to contribute.