'I Don't Think Anyone Should Light Firecrackers': Tanishq Releases New Diwali Ad, Deletes After Outrage

Jewellery brand Tanishq has stirred up a new row on social media after releasing a new Diwali advertisement which discouraged people from bursting firecrackers.

Many social media users as a result slammed Tanishq for the advertisement and also questioned the lack of Hindu symbols in the video.

Following the social media outrage, Tanishq proceeded to delete the tweet.

In the advertisement one of the actors can be heard as saying, "...definitely no firecrackers and I don't think anyone should light any firecrackers...".