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Government Concerned As Chinese Smartphone Brands, Dominating 75 Per Cent Of Indian Market, Account for Only 14 Per Cent of Exports

Nayan DwivediNov 30, 2023, 03:00 PM | Updated 03:00 PM IST
Chinese smartphone brands hold a 55 per cent share in the $40 billion Indian smartphone market. (Representative Image)

Chinese smartphone brands hold a 55 per cent share in the $40 billion Indian smartphone market. (Representative Image)


As the Indian government intensifies its push for increased exports in the electronics industry, a notable concern has emerged regarding major Chinese mobile phone brands.

Despite commanding a substantial 75 per cent share in the domestic smartphone market, Chinese companies like Xiaomi, Oppo, Vivo, and Realme are lagging in terms of device exports, accounting for only 14 per cent, reports Business Standard.

In terms of market value, Chinese smartphone brands hold a 55 per cent share in the $40 billion Indian smartphone market.

Contrastingly, companies like Apple, which predominantly manufactures its smartphones in China, are increasing their production capacity and exports from India.

This presents a stark difference from Chinese counterparts, raising questions about the incentives and strategies in place for fostering exports from India.

While the government has been encouraging Chinese brands to boost exports, limited progress has been observed.

The spotlight on India's smartphone manufacturing landscape is also juxtaposed with the success of Vietnam, which has emerged as a significant competitor.

Despite a local smartphone market of $2 billion, Vietnam's exports reach an impressive $40 billion.

In comparison, India's local market is valued at around $40 billion, but smartphone exports in the last financial year were just over $11 billion.

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