Software major Wipro on Friday (18 November) announced the opening of its Asia Pacific, Middle East and Africa (APMEA) strategic market unit headquarters in Dubai, United Arab Emirates.

Located in the heart of the business establishment of One Central at the Dubai World Trade Centre, the newly opened headquarters will lead Wipro’s expansion and investments across the UAE and APMEA, the company said in a statement.

The new headquarters will address the business, technology, and transformation agendas of clients in focus sectors such as Financial Services, Retail, Telecom, Energy and Utilities, and the Public Sector, it added.

Wipro began its operations in the Middle East in UAE in 2001 and today has a presence spread across several countries in the region.

According to the company, the APMEA strategic market unit generates around $1.5 billion in revenue for Wipro, and employs over 30,000 personnel

The APMEA headquarters will include a co-innovation space, where strategic partners, including AWS, Microsoft, HPE, Informatica, Palo Alto Networks, SAS, and Snowflake, will collaborate with Wipro to co-create joint solutions that address the evolving needs of key sectors and technologies, the company said.

Bringing together the power of the Wipro group, the headqaurters will house locally specialised teams from Capco, its global technology and management consultancy focused on financial services, and from Designit, its strategic design and innovation company, offering the very best of Wipro’s differentiated capabilities in the region, it added.

In addition, Wipro has also introduced Lab45 in the region which is a visionary innovation space to develop ground- breaking solutions to foster and accelerate ideation with clients.