785 'One Station One Product' Outlets Across 21 States And 3 Union Territories To Promote ‘Vocal For Local’ Vision

Promoting ‘Vocal for Local’ vision of the government, Indian Railways has launched ‘One Station One Product’ (OSOP) scheme with objectives to provide a market for local/indigenous products and create additional income opportunities for the marginalised sections of society.

Under the scheme, OSOP outlets at railway stations are allotted for showcasing, selling and giving high visibility to indigenous/local products.

The pilot of the scheme was started on 25 March 2022 and as on 1 May 2023, 728 stations are covered with 785 OSOP outlets in 21 states and 3 union territories across the country.

These OSOP stalls are designed through the National Design Institute for uniformity. Cumulative direct beneficiaries from March 2022 till 1 May is 25,109.

‘One Station One Product’ are specific to that place and include artefacts made by indigenous tribes, handlooms by local weavers, handicrafts like world famous wood carving, chikankari and zari-zardozi work on clothes, or spices tea, coffee and other processed/semi-processed food items/products indigenously grown in the area.

For example in northeast India, varieties of Assamese Pitha, traditional Rajbongshi dress, Jhapi, local textile, jute products (cap, gamocha, doll) are available on OSOP stalls.

In Jammu and Kashmir area, Kashmiri Girda, Kashmiri Kahwa and dry fruits are famous.

In southern India, cashew products, spices, Chinnalapatti handloom sarees are catching the attention of passengers. In western part of the country, embroidery and zari zardozi, coconut halva, locally grown fruits, processed foods, Bandhani are famous.

Product categories, under this scheme, include handicrafts, artefacts, textiles and handlooms, traditional garments and local agricultural produce (including millets) and processed/semi-processed foods.