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Swarajya Staff
Dec 02, 2016, 12:41 PM | Updated 12:32 PM IST
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Kindle, Amazon's ebook reader, has rolled out a new update that supports content in five Indian languages, including Hindi, Gujarati and Malayalam. The move, experts predict, will help the US-based firm tap into the growing 'digital regional content' market in India. Languages like Chinese, German, French and Japanese are already supported on Kindle.
We are adding thousands of digital books in Hindi, Tamil, Marathi, Gujarati and Malayalam, including the largest digital selection of best sellers, hundreds of exclusive titles and free classics to the Kindle Book Store.Amazon Kindle content director Sanjeev Jha to PTI
According to Jha, readers will have the option of accessing these eBooks on Kindle eReaders as well as the free Kindle apps for Android and iOS. He added that India is among its fastest growing markets globally for Kindle.
Industry reports reveal that the print book market in India is worth about $4 billion. India ranks third in English language publishing, just behind US and the UK. The large number of readers in India presents a unique opportunity.