Flipkart, Amazon And Others Want Five Months' Time Before Revealing Country Of Origin Of Their Products

Flipkart, Amazon And Others Want Five Months' Time Before Revealing Country Of Origin Of Their ProductsE-commerce in India (Representative image)

E-commerce giants like Flipkart and Amazon have reportedly sought a time of four to five months before they affix a "country of origin" label on the products sold at their platforms, Business Today has reported.

These labelling process which the government seeks to implement will help customers to choose between Indian made and foreign made products.

The e-commerce sellers which includes Reliance Retail, Jio Platforms, Tata Cliq, Snapdeal, Swiggy, Zomato, BigBasket and Grofers have been asked to revert back within 14 days after discussions with their sellers.

Government e-Marketplace (GeM) sellers have already been told to mention the country where their products originated and local and foreign component composition of a particular product.

It was earlier reported that, the government is seriously considering to make the mention of 'country of origin' mandatory for products sold on e-commerce platforms.

The Department for Promotion of Industry and Internal Trade (DPIIT) on Wednesday (24 June) held a discussion with representatives of e-commerce platforms, including Amazon and Flipkart, on the matter and sought their views.

No advisory or directive has been given yet, and the matter was only discussed with the players and a decision will be taken after due consideration.