Insta
Reliance Jio’s Sharp Subscriber Growth To Continue Even As Revenue Per User May Shrink Below Airtel
Hemanth Gowda
Jul 10, 2019, 04:06 PM | Updated 04:06 PM IST
Save & read from anywhere!
Bookmark stories for easy access on any device or the Swarajya app.
Reliance Jio Infocomm's average revenue per user (ARPU) is likely to fall below that of its primary competitor Bharti Airtel's for the first time, reports Economic Times.
According to the report, Jio's ARPU for the April - June quarter may drop to Rs 124, less than Airtel's Rs 127. Jio's ARPU has been on a downward trend for the past six quarters, with the Jio VoLTE feature phone reportedly the reason.
The decline is mostly attributed to the additions of users generating monthly ARPU of Rs 99. “Jio’s ARPU will decline 2 per cent sequentially to Rs 124 due to a mix change,” estimated Axis Capital. From a peak of Rs 156 in the July - September quarter of FY 2018, Jio's APRU has declined steadily to Rs 126 over the past six months.
However, Jio is expected to notch up strong net subscribers with Axis Bank and HSBC estimating additions of 25 million and 23 million respectively. The strong numbers however, are lower than the increase of 27 million subscribers in the March quarter.
Save & read from anywhere!
Bookmark stories for easy access on any device or the Swarajya app.
Introducing ElectionsHQ + 50 Ground Reports Project
The 2024 elections might seem easy to guess, but there are some important questions that shouldn't be missed.
Do freebies still sway voters? Do people prioritise infrastructure when voting? How will Punjab vote?
The answers to these questions provide great insights into where we, as a country, are headed in the years to come.
Swarajya is starting a project with an aim to do 50 solid ground stories and a smart commentary service on WhatsApp, a one-of-a-kind. We'd love your support during this election season.
Click below to contribute.