Representative image (Photo by K Asif/India Today Group/Getty Images)The Noida Metro Rail Corporation (NMRC) has released a tender for the engagement of specialised Radio FM services at its Aqua Line, as reported by the Metro Rail News.
Aqua Line is soon to be started between Noida and Greater Noida. The NMRC officials said that they would soon open bids submitted by the tenderer.
The idea is to make sure the people are entertained with music and updated about the latest happening while they wait for the trains. “ Interviews of any celebrity or VIP who have travelled on the line could also be featured,” said PD Upadhyay, GM-Finance (acting CPRO), NMRC.
Two interested parties sought clarifications in the pre-bid meeting. Officials are expecting more candidates by the end of the application date. The tender is to be opened on 11 November, and the concerned candidates will be asked to make presentations.
A similar radio service is already seen in Lucknow Metro which partnered with Radio City 91.9 FM.
An Appeal...
Dear Reader,
As you are no doubt aware, Swarajya is a media product that is directly dependent on support from its readers in the form of subscriptions. We do not have the muscle and backing of a large media conglomerate nor are we playing for the large advertisement sweep-stake.
Our business model is you and your subscription. And in challenging times like these, we need your support now more than ever.
We deliver over 10 - 15 high quality articles with expert insights and views. From 7AM in the morning to 10PM late night we operate to ensure you, the reader, get to see what is just right.
Becoming a Patron or a subscriber for as little as Rs 1200/year is the best way you can support our efforts.