Digital India (representational image) (Pradeep Gaur/Mint via Getty Images) ‘Digital Udaan’ is the new digital literacy initiative started by Reliance Jio and social media platform Facebook in 200 different locations across 13 states to teach how to use the internet for first time users, Livemint reports.
Facebook developed the modules to ensure Digital Udaan is relevant for people for practical usage. Jio has over 300 million users, with most of them are using the internet for the first time. The program has audio-visual training in 10 regional languages.
Director at Reliance Jio, Akash Ambani, said: “It is a programme for inclusive information, education and entertainment, where no Indian will be left out of this digital drive. Jio envisions to take this to every town and village of India, achieving 100 per cent digital literacy in the country.”
Digital Udaan initiative will engage with its users every Saturday to help them learn about JioPhone features, using various apps and internet safety, along with the use of Facebook.
VP and MD Facebook India, Ajit Mohan, said: “Facebook is an ally in this mission, and we are delighted to partner with Jio in attracting new Internet users and creating mechanisms for them to unleash the power of that access.”
An Appeal...
Dear Reader,
As you are no doubt aware, Swarajya is a media product that is directly dependent on support from its readers in the form of subscriptions. We do not have the muscle and backing of a large media conglomerate nor are we playing for the large advertisement sweep-stake.
Our business model is you and your subscription. And in challenging times like these, we need your support now more than ever.
We deliver over 10 - 15 high quality articles with expert insights and views. From 7AM in the morning to 10PM late night we operate to ensure you, the reader, get to see what is just right.
Becoming a Patron or a subscriber for as little as Rs 1200/year is the best way you can support our efforts.