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World’s Oldest Desert Set To Play ‘Africa’ By Toto On Eternal Loop As A Tribute To Famous Pop Culture Track

Swarajya Staff

Jan 16, 2019, 04:46 PM | Updated 04:45 PM IST


The eternal loop installation in the Namib desert
The eternal loop installation in the Namib desert

In a grand gesture, the world’s oldest desert is ready to receive Africa by Toto, a song which became iconic and later turned into a famous pop culture reference. A sound installation has been set up by Namibian artist Max Siedentopf in the coastal Namib desert, and the song is set to play on a loop as a tribute to the soft rock classic, reports BBC.

The track, which hit quadruple platinum, released in 1982 and was the most streamed song in 2017 with over 440 million views on YouTube. Siedentopf said that the song is set to play forever with solar batteries "to keep Toto going for all eternity".

The song has been subject to Reddit pages and memes as it remains popular in today’s pop culture." I wanted to pay the song the ultimate homage and physically exhibit 'Africa' in Africa," explained the 27-year-old artist.

"Some [Namibians] love it, and some say it's probably the worst sound installation ever. I think that's a great compliment," he added. He chose an undisclosed spot in the 55-million-year-old Namib desert to set up six speakers attached to an MP3 player with the track on it.

"Most parts of the installation were chosen to be as durable as possible, but I'm sure the harsh environment of the desert will devour the installation eventually," said Siedentopf.


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