'Showcasing Creative Economy': India’s Pavilion To Be Based On Saraswati Yantra At Cannes Film Festival 2023

India's pavilion at the Cannes festival this year is inspired by Saraswati Yantra, representing Goddess Saraswati from the ancient text 'Maha Upanishad'. It features the colors of India's national flag, saffron, white, green, and blue.

The National Institute of Design, Ahmedabad designed the pavilion with the theme "Showcasing India's Creative Economy." The film festival will be held from 16-27 May.

“The pavilion design has been inspired by the Saraswati Yantra, the abstract representation of the goddess Saraswati, keeper of knowledge, music, art, speech, wisdom and learning,” says an I&B ministry statement, reports The Indian Express.

Minister of State for Information and Broadcasting L Murugan will lead the Indian group at the international festival. He will wear the traditional Tamil garment 'Veshti' during the event, according to officials.

The delegation comprises of Oscar-winning filmmaker Guneet Monga, known for 'The Elephant Whisperers' and Manipuri actor Kangabam Tomba whose restored film 'Ishanou' will be shown at Cannes Classic Section.

Agra and Kennedy, by Kanu Behl and Anurag Kashyap respectively, are among the four Indian films selected for Cannes Film Festival.

India will be presented as an attractive filming destination, with incentives announced at Cannes last year being re-emphasised to get more foreign filmmakers, according to the government's statement.

The pavilion will focus on post-production facilities, graphics, and animation offered in India. The event will also highlight the significant contribution of women to cinema. India was the "Country of Honour" at the Marche du Cannes in the previous year.